Choctaw Art Walk

MY ROLE: Strategist behind the Choctaw Art Walk

SKILLS USED: Marketing Strategy, Project Management, Cross-Functional Team Management, Influencer Management


For the expansion of Choctaw Casino & Resort-Durant in August 2021, over 50 pieces of art were put on display by Choctaw artists drawn from the rich heritage of the Choctaw Nation. Our team created the Choctaw Art Walk, a way to tell the story behind the art and artists with an interactive experience for visitors. The experience, driven by QR codes, includes an interactive map, behind-the-scenes videos, unlock-able rewards, and a Snap lens that lets users become art themselves.

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Projection on the “Leaning Tower of Dallas”